Giving Tuesday, první úterý po Dni díkůvzdání, patří už více než deset let všem, kteří vnímají pomoc druhým jako dar. Tradice svátku štědrosti vznikla jako protipól oslavy konzumu a nákupního šílenství, jíž je Black Friday. Česká zemědělská univerzita v Praze se hlásí k té první variantě a na oslavu Giving Tuesday pořádá ve dnech 22. listopadu až 9. prosince 2024 potravinovou sbírku.
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